Post-Secondary
Major Related Courses
Introduction to Sport Management
Micro aspects of management applied to sport, including human resources, sport marketing, sponsorship, finance, event management, sport law, and related issues.
Understanding Sport Industry Sectors
Macro aspects of the sport industry, including key actors, governance, funding, current research and industry trends in public, commercial, and non-profit sectors.
Professional Engagement for the Sport Industry
Introduction to communication competence and professionalism within the sport workplace.
Research Evaluation and Design
Issues concerning the construction, administration and evaluation of data collection as well as the processing and analysis of data.
Politics and Sports
Examination of the place of sport in politics and society in a global context. Topics include political economy, globalization, nationalism, militarism, gender, colonialism, race and ethnicity, and transnational regulation.
The History of Sport in the United States
History of amateur and professional sports in the U.S. from the colonial era to the present. Topics include Native American influences, sport in colonial America, rise of mass spectator sport, Victorian womanhood and sport, the professionalization of sports teams, collegiate sports, racism and sports, the Olympics, impact of media and technology, and the cult of sport celebrity.
Canadian Labour and Employment Relations
Interdisciplinary introduction to the study of work and labour in Canada. Topics may include union-management relations, class conflict, labour history, labour law, and the role of the labour movement in Canadian society.
Sport Policy
Sport policy within the Canadian sport system. Topics include government involvement in sport and policy issues.
Introduction to Sport Finance
Introduction to financial principles. Topics include for-profit and non-profit budgeting, bookkeeping, financial accounting, grant applications and taxation.
Introduction to Sport Law
Sport-related legal issues and concepts. Topics may include negligence and liability, risk management, violence, discrimination, doping, employment and labour law, principles of procedural fairness.
Entrepreneurship
Entrepreneurs and the new venture creation process: attributes of entrepreneurs and the processes involved in successfully launching new enterprises.
Sport Event Management
Examination of traditional and niche events in sport at local, provincial, national and international levels. Topics include phases in the planning model, concept of facilitation, contingency planning, environmental sustainability, bid process and the politics of events.
Organizational Behaviour in Sport Organizations
Behaviours of people in sport organizations. Topics may include individual (motivation, job satisfaction) and interpersonal (communication, group dynamics) processes and management functions concerning employees in sport organizations.
Sport Marketing
Introduction to marketing concepts and strategies utilized in the sport industry. Topics include the marketing planning process, market research and segmentation, the components of the marketing mix, and promotional and pricing concepts.
Quantitative Analysis
Principles and practices of planning, designing, collecting, analyzing and interpreting statistical data. Examination of descriptive and correlational analyses relevant to the sport industry.
Qualitative Analysis for Sport Management
Examination of assumptions, ethical concerns, and trustworthiness as it applies to the collection and analysis of qualitative data.
Management Concepts in Non-profit Sport Organizations
Principles and practices of management in the non-profit sport sector. Topics may include recruiting/motivating volunteers, analysis of organization performance, grant funding, leadership and board governance.
Managing Human Resources in Sport Organizations
Theories, research and current practices emphasizing the fundamentals of managing sport employees. Topics may include job design, recruitment, interview and selection, orientation, training, and evaluation.
Sport Sponsorship
Management and delivery of the sport sponsorship marketing exchange process. Topics may include branding, acquisition, pricing, assessment and evaluation principles of sponsorship.
Governance in Sport
Governance structures and processes related to policy within public, commercial and non-profit sport sectors in Canada. Emphasis on how effective governance systems can be implemented and the challenges faced by sport organizations in this process, including managing relationships with stakeholders and members.
Advanced Sport Finance
Advanced topics in financial management, including time value of money, debt and equity financing, capital budgeting and spending earnings.
Information Systems for Sport Analytics
Theory and application of systems that collectively produce analytical information. Introduction to software programming, data collection and report automation.
Legal Drafting and Contract Analysis for Sport Management
Analysis of the structure and use of basic contracts by the sport manager including athlete agreements, contracts of employment services, sponsorship, and licensing and sale agreements.
Advanced Sport Marketing
Historical, contemporary and future issues and trends in sport marketing.
Negotiation of Deals and Disputes in Sport Organizations
Introduction to the theory, processes, and practice of negotiation. Topics may include conflict analysis; interest-based negotiation; distributive and integrative negotiations, strategies, techniques and styles; ethical considerations and dispute resolution tools.
The Labour of Sport
Critical approach to sport as labour and professional athletes as workers. Topics may include the history of labour organizing and labour relations in professional sports, collective bargaining, strikes, and lockouts, and how axes of inequality, including race, gender, and sexuality, shape athletes' experiences of work.
Sport Management Internship Project
Analysis of individual internship experience relative to the application of selected sport management theories, concepts and practices. Project focus and format will be developed in consultation with the course instructor and student.
Sport Management Internship Project
Internship in an approved sport or sport-related organization.
Related Courses
Resort and Destination Development
Provides students with an in-depth introduction and application of the concepts, theories and practices involved in planning and managing of resort tourism destinations.
Lodging Operations and Management
Provide students with a managerial examination of a full service lodging firm including each major operating and support departments.
Hospitality Management
Provides students with an overview of the administrative duties to successfully manage a hotel or resort.
Internship in Leisure Services
Six (6) months of resort and theme park work at Walt Disney World Resorts.
Resort and Destination Development
Provides students with an in-depth introduction and application of the concepts, theories and practices involved in planning and managing of resort tourism destinations.
Lodging Operations and Management
Provide students with a managerial examination of a full service lodging firm including each major operating and support departments.
Hospitality Management
Provides students with an overview of the administrative duties to successfully manage a hotel or resort.
Internship in Leisure Services
Six (6) months of resort and theme park work at Walt Disney World Resorts.